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Find TikTok Keywords for your market or niche

Discover what your target audience is searching for on TikTok and find the creators who dominate search results. Leverage keywords data for your TikTok content strategy.

TikTok Keyword Research Tool

Analyze any keyword in detail

Keyword research on TikTok is extremely time consuming when done manually. We automate the process for you, and in just a couple of clicks you can get:

  • Top-ranked videos for any keyword in your niche or market.
  • Keyword Difficulty helping you understand how tough the competition is for that keyword.
  • Content Stickiness which is an indication of how long videos tend to stay ranked for that keyword. This helps you identify stale content, which can represent an interesting opportunity to create a refreshed perspective on the topic.
  • Top creators and hashtags based on how frequently they show up in the top 10 search results for the keyword.
  • Performance metrics like potential views, engagement metrics, and much more on a video-level.
Keyword details dashboard in ShortFormData showing details of the top ranked videos for the 'modern organic clothes brand' keyword, in the US, on 18 June 2025.
Keyword details dashboard in ShortFormData showing details of the top ranked videos for the 'modern organic clothes brand' keyword, in the US, on 18 June 2025.

Generate keyword ideas for your niche, market, product or service

See what people are searching for in your niche or market. Get a list of the top 70-100 keywords that TikTok associates with your niche, and see detailed information about all of them and their top-ranked videos. For example, you can access:

  • Related keywords list with TikTok's search suggestions based on the top current user searches in your niche.
  • Keyword metrics like keyword difficulty, content stickiness, potential views, to help you quickly filter on the keywords that are most relevant to your content strategy.

With this data, you can easily identify content gaps, find new content ideas, and understand what your target audience is interested in based on TikTok searches. This is a great way to build a data-driven content strategy that places your brand at the top of TikTok search results.

Keywords list in ShortFormData showing keywords related to the 'best organic clothes' keyword, in the US, on 18 June 2025.
Keywords list in ShortFormData showing keywords related to the 'best organic clothes' keyword, in the US, on 18 June 2025.

Target the right keywords to get your content found

TikTok Search is a fast-growing search engine, and the right keywords can help your content get discovered by the right audience. With our TikTok Keywords Tool, you can:

  • Filter keywords to spot content gaps that you can leverage to create content with the highest chances of getting ranked in search results.
  • Understand competitor positioning for any keyword, to decide whether to copy or diverge from their strategy.
  • Compare metrics over time by running searches in different dates, to spot new keywords and content opportunities to target.
Filters and content gap information for the 'best organic clothes' keyword, in the US, on 18 June 2025.
Filters and content gap information for the 'best organic clothes' keyword, in the US, on 18 June 2025.

Find top ranked creators and brands

If you want to partner with creators that are already all over TikTok search results for specific keywords or niches, we provide a simple overview of their placement in search results, including:

  • Creators with the most appearances in a keyword or niche based on related keywords lists.
  • Creators with the most unique videos ranking in search results for a specific keyword or niche. Sometimes creators have many videos ranking for multiple keywords, or just a few well-optimized videos that are all over search results.
  • Creators with the most viewed videos that rank for specific keywords to identify who has achieved maximum exposure in terms of views.
  • Creators with highest engagement in videos that rank for specific keywords, to spot opportunities for partnerships with highly engaged communities that also rank well on search.
Top ranked creators for the 'best organic clothes' niche based on number of search appearances across the 80 related keywords, in the US, on 18 June 2025.
Top ranked creators for the 'best organic clothes' niche based on number of search appearances across the 80 related keywords, in the US, on 18 June 2025.

Ready to boost your TikTok keyword research?

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Full TikTok SEO Platform

More than just Keywords Data

In addition to keywords data, we provide a full suite of features and insights for TikTok SEO. Here are some of the key things you can explore:

Keyword Data

Keyword Data

Find the best keywords to target in your niche and see how they perform.

Search Results

Search Results

Learn about which videos are ranking high for keywords in your specific niche.

Video Insights

Video Insights

Access detailed information on high-performing videos to learn what works and what doesn't.

Hashtags

Hashtags

Understand which hashtags to target to enhance your videos' metadata profile.

Top creators

Top creators

Discover which creators are ideal matches for partnerships and collabs.

Content gaps

Content gaps

Identify underserved keywords with low competition or stale content.

Creation trends

Creation trends

See when ranked videos were created and how long they've been there.

Video examples

Video examples

See videos that are ranking high on search for each keyword in your niche.

Questions? We have answers

TikTok SEO Tool
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